Who we are.

Diana Valenzuela is an HR strategist, leadership coach, and creator of The People & Profit Code.

She delivers keynotes, webinars, and leadership training in English and Spanish.

Active speaker with Hispanic Unity of Florida, SCORE, and the Business Leadership Institute.

Trusted by business owners, nonprofits, and leaders across Florida and Latin America.

Consulting available in English & Spanish


Team Member
Team Member

Striving for excellence with every partnership: the key results that define our impact.

95%

satisfied clients confirm the effectiveness of our tailored solutions

95%

satisfied clients confirm the effectiveness of our tailored solutions

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Meet the team driving people-first, AI-powered transformation.

Diana Valenzuela

Founder & CEO

Diana Valenzuela

Founder & CEO

David Saldarriaga

Marketing & Strategist

David Saldarriaga

Marketing & Strategist

Edwin Massanet

Labor & Finance

Edwin Massanet

Labor & Finance

Team Member
Miguel Hidalgo

Business Continuity

Team Member
Miguel Hidalgo

Business Continuity

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You’ve seen the impact — now experience it in your business.

Start your journey to stronger people, better culture, and higher profit.

Schedule Your Strategy Call

Schedule Your Strategy Call

Abstract image

You’ve seen the impact.

now experience it in your business.

Schedule Your Strategy Call

Schedule Your Strategy Call

Abstract image

You’ve seen the impact — now experience it in your business.

Start your journey to stronger people, better culture, and higher profit.

Schedule Your Strategy Call

Schedule Your Strategy Call